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Lydia Harrowven is a passionate wine professional with a broad range of skills and hands-on experience. The Adnams stores started as two shops in the Suffolk coastal town of Southwold — both a slingshot away from the famous Adnams brewery.
Sometimes it can be a blend of the two. TGI Fridays launches pre-mixed cocktail r The Suffolk brewer has been steadily increasing its retail estate and ecommerce arm in recent years and has now bolstered its team to accelerate BWS sales growth.
I believe our style is traditional modernist. We intend to build ourselves as a household name for wine and continue to develop our reputation as a wine specialist. Seedlip cements alcohol-free expertise wi Davis had held senior roles at Tesco and Greene King lkst is one of only Masters of Wine in the world. Our criteria are varied.
Adnams, established inis best known as a brewer in the coastal town of Southwold in Suffolk. We try not to lead with gut instinct so much as data to support our intuition. We will adapt and sometimes the challenge is managing the fear of unknown rather than of change itself. One of our biggest liwt is wie build on our excellent reputation as the specialist in the world of wine.
We have sourced the very best category examples, so much so, that we will put our name to them.
How do you decide which wines you list? Fundamentally our objective is to present our customers with quality wines that can be produced consistently. Kopparberg Black makes its off-trade debu We supply wines that you would expect to see on a traditional wine list, with a sprinkling of complimentary wines to break the boundaries.
Talking to Lydia Harrowven – Wine Buyer at Adnams
pist What are the biggest opportunities? With varieties taking a leading role as purchasing cues, I believe we are moving towards a wine world of consumers who worry less about their Pinot Grigio coming from Italy, their Malbec from Argentina and are looking to experiment. What are the biggest challenges facing your business?
Diageo launches Talisker Tasting Experien Aldi launches no-alcohol alternatives to It rates the brands based on three important criteria: We closely follow the market to react to consumer trends that we believe are here to stay. A prime example of this is our best selling and exceptional white Burgundy wine made by Paul Talmard, in contrast to our fantastic new 0. She has been working as a wine buyer at Adnams, London, for one year.
Dan Kirby, who has worked for Adnams since he was 18 and was most recently manager of the store in Southwold, but has now been promoted to buyer, joins Davis in the new-look team. About Us Contact Us. In the ilst world, we are first and foremost perceived as a brewer, secondly as a spirits producer but historically we are also a wine merchant.
James brings with him a wealth lsit experience and knowledge. Tesco BWS director sees a drinks industry Our Adnams wines can really help guide the customer decision-making process here. Romania is seeing good traction and I feel Bulgaria may closely follow, and so we are looking to develop the ranges here. Enter your wines into London Wine Competition and get early bird pricing discount before December 14, The event is organized by Beverage Trade Network BTNthe leading online platform dedicated to connecting the global beverage industry.
How would you describe the range you have in terms of adnamz, countries, philosophy?
wine shop | Adnams Southwold
Karen Hester, chief operating officer at Adnams, added: Which countries and styles do you seeing becoming popular over the next 12 months? The biggest challenge is the uncertainty caused by Brexit. Castaway returns Tesco to give Lillet Blanc first national We are developing our Adnams own label wine range to give our customers the additional assurance of quality. Registered in England No.
Working across Adnams stores has also equipped me with a deep understanding into what our customers want and enjoy.
Adhams is also my job to make sure the wines are blended to the style and preference that our consumers love. LWC had Lydia on an interview this time, where she shared insights about Adnamsher wine list and the wine trends. What trends are you seeing in terms of what people are buying in your stores?
We now have 12 stores across Norfolk, Suffolk, Lincolnshire and Essex.